Media alert

PLAY AS ARIANA GRANDE-INSPIRED CHARACTER IN FINAL FANTASY BRAVE EXVIUS TODAY

“Dangerous Woman Tour” In-Game Event Launches Alongside New Video Featuring Remixed Version of “Touch It”

LOS ANGELES (Jan. 19, 2016) -- FINAL FANTASY® BRAVE EXVIUS®, the free-to-play FINAL FANTASY adventure for mobile devices, kicks off its spectacular in-game collaboration event with internationally renowned artist and actress Ariana Grande today. Through February 2, all players will be able to acquire “Dangerous Ariana,” the Ariana Grande-inspired character exclusively designed for FINAL FANTASY BRAVE EXVIUS, by completing the “Dangerous Woman Tour” event stage on Easy difficulty. Also available through this event are various pieces of equipment specifically for Dangerous Ariana to equip and use in battle.
 
Ariana Grande Collaboration 1 Ariana Grande Collaboration 2

Additionally, a brand-new FINAL FANTASY BRAVE EXVIUS promotional video featuring the remixed version of Ariana Grande’s hit 2016 song “Touch It” debuted today. The special remix will also play as in-game background music for the duration of the collaboration event. The video can be viewed on YouTube: https://youtu.be/MkjrRs0Y4N0.
 
A video detailing Square Enix’s collaboration with the multi-platinum recording artist was unveiled earlier this month and can also be viewed on YouTube: https://youtu.be/NcoubpSwlEk.
 
FINAL FANTASY BRAVE EXVIUS is available now as a free-to-play app (with in-app purchases) through the App Store, Google Play and on the Amazon AppStore.
 
For the latest assets, please visit the press site at press.na.square-enix.com.
 
Related Links:
Official Twitter: https://twitter.com/FFBE_EN
Official Facebook: https://www.facebook.com/ffbeen 
 
This title is developed as a collaboration between SQUARE ENIX® and gumi Inc. (developer of the hit title Brave Frontier). The game is available in six languages: English, German, French, Spanish, Chinese (traditional), and Korean.

ABOUT ARIANA GRANDE:
Within less than a year, ARIANA GRANDE captured #1 on the Billboard 200 twice—first with her Republic Records debut Yours Truly and also with its 2014 follow-up My Everything.

Yours Truly yielded the game-changing pop smash "The Way" featuring Mac Miller, which went triple-platinum, landed in the Top 10 of the Billboard Hot 100, and seized #1 on the iTunes Overall Top Songs chart. Meanwhile, the platinum-selling My Everything garnered a Grammy Award nomination for “Best Pop Vocal Album” and spawned the six times-platinum hit "Problem." Upon the single's release, ARIANA became "the youngest woman to debut with over 400K sold first-week," while the song ranked as the 4th “highest digital song debut for a female artist” and 8th highest ever. Moreover, it debuted at #1 in 85 countries, topping the iTunes Overall Top Songs and Pop Songs charts for four weeks. During release week, My Everything was #1 on Spotify as ARIANA personally rose to #1 on Billboard's Artist 100 chart. She also became the first woman in history and the first artist since Michael Jackson to simultaneously have three songs—"Problem," "Break Free" featuring Zedd, and "Bang Bang" with Nicki Minaj and Jessie J—in the Top 6 of the Digital Songs Chart. “Bang Bang” went platinum and was Grammy-nominated for “Best Pop Duo/Group Performance.” By the end of the year, she landed four songs in the Top 10 of the Billboard Hot 100, the most of any artist in 2014. ARIANA has enjoyed a total of eight Hot 100 Top 10 smashes.

In 2013, she was named “Best New Artist” at the American Music Awards. Other accolades followed with ARIANA winning “Favorite Breakout Artist” at the People’s Choice Awards 2014, the “Young Influencer Award” at the iHeartRadio Music Awards, the “Radio Disney Chart Topper Award,” “Choice Female Artist” and “Choice Single” “Problem” at the 2014 Teen Choice Awards, and more. At the 2014 MTV VMAS, “Problem” was named “Best Pop Video” as well. In November, ARIANA took home the award for “Favorite Female Artist – Pop/Rock” at the 2015 American Music Awards.
 
2016 saw ARIANA release her platinum-selling third full length album, Dangerous Woman, driven by the title track which captured #1 on both iTunes Overall Top Songs Chart and Top Pop Songs Chart minutes after release.  The first single“Dangerous Woman” also debuted in the Top 10 of the Billboard Hot 100 earning her the distinction of becoming the first artist to debut on the chart with the lead single from her first three albums. Her current single, “Side to Side,” featuring Nicki Minaj, recently became Grande’s eighth top 10 hit on the Hot 100.  ARIANA ended the year being honored at the 2016 American Music Awards, receiving the coveted award for “Artist of the Year”.
 
About FINAL FANTASY Portal App
The free-to-download "FINAL FANTASY Portal App®" provides the latest and greatest on all things FINAL FANTASY, as well as exclusive promotional trailers and developer commentary. By logging in with their Square Enix account, players can accumulate points that can be exchanged for various items. Also, the iconic Triple Triad® card game from FINAL FANTASY VIII makes its mobile debut, and is playable in the app.
 
About gumi Inc.
Founded in 2007, gumi Inc. (Tokyo Stock Exchange: 3903) is a leading global mobile game publisher and developer headquartered in Japan, with overseas operations in China, France, Korea, Singapore, Taiwan and the United States. The company has proven success in launching titles worldwide, such as the widely popular role playing games Brave Frontier and Phantom of the Kill. With ongoing publishing and development projects on various platforms, including iOS, Android, and more, gumi aims to change the world through innovative entertainment products and services, including both original content and collaborations with popular IP. For more information, please visit http://www.gu3.co.jp/en/home-en/.
 
About Square Enix, Inc.
Square Enix, Inc. develops, publishes, distributes and licenses SQUARE ENIX®, EIDOS® and TAITO® branded entertainment content throughout the Americas as part of the Square Enix group of companies. Square Enix, Inc. is affiliated with a global network of leading development studios such as IO Interactive™, Crystal Dynamics® and Eidos Montréal. The Square Enix group of companies boasts a valuable portfolio of intellectual property including: FINAL FANTASY®, which has sold over 115 million units worldwide; DRAGON QUEST®, which has sold over 68 million units worldwide; TOMB RAIDER®, which has sold over 46 million units worldwide; and the legendary SPACE INVADERS®. Square Enix, Inc. is a U.S.-based, wholly owned subsidiary of Square Enix Holdings Co., Ltd.
 
FINAL FANTASY: BRAVE EXVIUS © 2016, 2017 SQUARE ENIX CO., LTD. All Rights Reserved. Developed by gumi Inc.
Illustration © 2014-2017 YOSHITAKA AMANO
 
FINAL FANTASY, BRAVE EXVIUS, the FINAL FANTASY: BRAVE EXVIUS logo, CRYSTAL DYNAMICS, EIDOS, FINAL FANTASY PORTAL APP, IO INTERACTIVE, SQUARE ENIX, the SQUARE ENIX logo, SPACE INVADERS, TAITO, TOMB RAIDER and TRIPLE TRIAD are registered trademarks or trademarks of the Square Enix group of companies. All other trademarks are properties of their respective owners.
 
More information on Square Enix, Inc. can be found at http://na.square-enix.com/.



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CONTACT (Press Only)
Adam Pelc
Square Enix, Inc.
(310) 321-6975
apelc@us.square-enix.com