Press release

EXCLUSIVE BATMAN V SUPERMAN: DAWN OF JUSTICE PLAY ARTS -KAI- ACTION FIGURE UNVEILED FOR NYCC 2016

Limited Edition SUPERMAN Figurine Available for Pre-Order Today

LOS ANGELES (August 8, 2016) -- The exclusive black-and-white edition of the BATMAN V SUPERMAN: DAWN OF JUSTICE™ PLAY ARTS® -KAI- SUPERMAN figurine was unveiled today, just ahead of New York Comic-Con (NYCC) 2016. Fans looking to secure their limited edition SUPERMAN PLAY ARTS -KAI- figure prior to NYCC 2016 can pre-order at the Square Enix Online Store beginning today. The long-requested SUPERMAN paint variant figure has been created and designed in collaboration with Warner Bros Consumer Products on behalf of DC Entertainment.







In striking contrast to BATMAN's complex and dark rendering, the black-and-white figurine highlights SUPERMAN’s sleek, dynamic and modern design in BATMAN V SUPERMAN: DAWN OF JUSTICE, while accurately detailing his suit and noble, classically heroic characteristics.

The BATMAN V SUPERMAN: DAWN OF JUSTICE PLAY ARTS -KAI- SUPERMAN figurine will be available for purchase at the Square Enix® booth and is also available for pre-order at the Square Enix Online Store (https://store.na.square-enix.com/product/413809/batman-v-superman-dawn-of-justice-play-arts-kai-superman-black-white-ver).

About Warner Bros. Consumer Products
Warner Bros. Consumer Products, a Warner Bros. Entertainment Company, is one of the leading licensing and retail merchandising organizations in the world.

About DC Entertainment
DC Entertainment, home to iconic brands DC Comics (Superman, Batman, Green Lantern, Wonder Woman, The Flash), Vertigo (Sandman, Fables) and MAD, is the creative division charged with strategically integrating its content across Warner Bros. Entertainment and Time Warner.  DC Entertainment works in concert with many key Warner Bros. divisions to unleash its stories and characters across all media, including but not limited to film, television, consumer products, home entertainment and interactive games. Publishing thousands of comic books, graphic novels and magazines each year, DC Entertainment is the largest English-language publisher of comics in the world.

About Square Enix, Inc.
Square Enix, Inc. develops, publishes, distributes and licenses SQUARE ENIX, EIDOS® and TAITO® branded entertainment content throughout the Americas as part of the Square Enix group of companies. Square Enix, Inc. is affiliated with a global network of leading development studios such as IO Interactive™, Crystal Dynamics®, and Eidos Montréal. The Square Enix group of companies boasts a valuable portfolio of intellectual property including: FINAL FANTASY®, which has sold over 115 million units worldwide; DRAGON QUEST®, which has sold over 68 million units worldwide; TOMB RAIDER®, which has sold over 45 million units worldwide; and the legendary SPACE INVADERS®. Square Enix, Inc. is a U.S.-based, wholly-owned subsidiary of Square Enix Holdings Co., Ltd.

More information on Square Enix, Inc. can be found at http://na.square-enix.com/.

© 2016 Square Enix, Inc.
SUPERMAN provided under license from Warner Bros. Consumer Products, on behalf of DC Entertainment.
DRAGON QUEST, CRYSTAL DYNAMICS, EIDOS, FINAL FANTASY, IO INTERACTIVE, PLAY ARTS, SPACE INVADERS, SQUARE ENIX, the SQUARE ENIX logo, TAITO and TOMB RAIDER are trademarks or registered trademarks of the Square Enix group of companies.
BATMAN V SUPERMAN: DAWN OF JUSTICE and all related characters and related elements are trademarks of and © DC Comics and Warner Bros Entertainment Inc. WB SHEILD: TM & © WBEI. (s16)


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Contact (press only):
Emily Shoji
Square Enix, Inc.
310.846.0400
pr@us.square-enix.com